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Salesforce Certified Strategy Designer Exam Sample Questions (Q120-Q125):

NEW QUESTION # 120
The design team at Cloud Kicks is making the case for analogous research as part of the design process for a brand new experience.
What should analogous research help them accomplish?

A. Generate unexpected ideas and increase empathy.
B. Bring fun into an otherwise boring project.
C. Explain a complex strategy to varied stakeholders.

Answer: A

Explanation:
Analogous research is a type of research that involves looking at examples from other domains or industries that have similar challenges or goals as the design project. It helps generate unexpected ideas and increase empathy by exposing the design team to different perspectives and solutions. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/conduct

NEW QUESTION # 121
At a project kickoff, a stakeholder shared the hypothesis that the price point was the reason their product was failing in the market. But when the design team conducted qualitative research, they learned that customers wanted an entirely different type of product.
How should the design team present this information knowing they would challenge a stakeholder's hypothesis?

A. In a walking deck with video clips from research sessions
B. In a 'How Might We" statement to encourage new ideas
C. In an insights workshop with plenty of time for group discussion

Answer: C

Explanation:
Explanation
The design team should present the information that challenges a stakeholder's hypothesis in an insights workshop with plenty of time for group discussion. This helps create a safe and collaborative space where the stakeholder can ask questions, share feedback, and understand the research findings and implications.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p

NEW QUESTION # 122
A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics.
As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?

A. Research design patterns applicable to digital commerce and business logistics.
B. Design a usability testing recruit plan that leans heavily on environmentalists.
C. Establish KPIs and instill checkpoints in the product development process.

Answer: C

Explanation:
Explanation
The designer should establish KPIs and instill checkpoints in the product development process to ensure alignment to the vision of a sustainable future digital commerce strategy. KPIs stand for Key Performance Indicators, which are metrics that measure the progress and success of a product or service against predefined goals and objectives. Checkpoints are moments in the product development process where the team reviews the work done so far, validates the assumptions and hypotheses, and adjusts the plan or direction as needed.
Both methods help monitor and evaluate the alignment of the product with the vision, and ensure that the product delivers value to both users and business.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p

NEW QUESTION # 123
A health and wellness company wants to create a 10-year vision for its business. Which external context for innovation is the least risky trend to influence the company's strategy?

A. Perception shift: Feelings toward the efficacy of wellness products in the next 10 years
B. Market shift: The stability of the economy and consumers buying power in the next 10 years
C. Demographic shift: Number of affluent and educated young professionals in the U.S. in the next
10 years

Answer: A

Explanation:
Explanation
The least risky trend to influence the company's strategy for a health and wellness company that wants to create a 10-year vision for its business is perception shift: feelings toward the efficacy of wellness products in the next 10 years, as this is more likely to be stable and predictable than market shift or demographic shift, which are more volatile and uncertain.

NEW QUESTION # 124
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives which outcome?

A. Feasibility
B. Desirability
C. Viability

Answer: B

Explanation:
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives desirability as an outcome. Desirability is the degree to which a product or service meets or exceeds the expectations, needs, and desires of the customers. By creating an empathy map, a strategy designer can gain a holistic and empathetic view of the customer's thoughts, feelings, actions, and pain points. This can help the designer create solutions that are more attractive, satisfying, and meaningful for the customers. Viability and feasibility are not driven by empathy maps, as they relate to the business and technical aspects of a solution.

NEW QUESTION # 125
......

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